Decameron Vineyard
Decameron Station produced high quality fruit sourced by a neighbouring vineyard near Elmhurst in the Grampians wine region. We were approached to help unlock the inherent value of this prized site and create a new premium wine brand within the Vinesmith portfolio. We positioned the new brand to leverage its rich history with a story of time and commitment to craft. Infused with quality, craft and luxury cues Decameron Vineyard was born with a clear, differentiated offer from other brands in the portfolio.
Client – Vinesmith
Studio – Paper Stone Scissors
Photography – Positional images copyright of Adam Gibson & Lipp Zahnschirm
